One clear price per practice. Judge it on the new patients it brings.
Insight
If you want to know where you stand, and what each search is worth.
or £2,490 a year · save £498
First month free (worth £249) · No card · Nothing starts when the month ends
- Your market mapped, with positions re-checked every week
- Rankings, pack watch, reviews race and links dashboards
- Content gaps and AI overview tracking
- Search demand: what each tracked term is worth and which way it is moving
- CQC, NHS and ownership: for practices in England, every nearby practice's CQC record and what each NHS contract is worth and delivers, and across the UK, who owns each practice
- Weekly digest by email, quiet weeks included
- Six months of market history on the slider
- Download your data: every table your plan shows, as spreadsheet files, one at a time or all at once
- Two dashboard logins included
- A free onboarding call to get you set up, then support whenever you need it, by email, phone or video call, whichever suits you
Growth
If you want three actions a month, your listings managed everywhere and your own Google accounts measured. This is the plan our own practice runs on.
or £5,490 a year · save £1,098
First month free (worth £549) · No card · Nothing starts when the month ends
- Everything in Insight
- Monthly brief: three sequenced actions, each with its evidence
- Alerts when something moves, by email, and an email the morning a second reading confirms your site did not load, a practice moved above you in the map pack or your review count fell by three or more
- Connect Search Console, Analytics and Ads: the whole chain from being shown on Google to somebody enquiring, measured rather than estimated, plus the calls, website clicks and directions your Google listing brings each month
- Ads waste monitor fed from your ads account, with the wasted search terms added as negatives when you approve them
- Site health tracking, your home page checked every morning, and a monthly page crawl that reads your robots file, sitemap and structured data
- Review replies drafted in your voice and posted when you approve them, or auto-reply on your own tone, rules and delay
- Managed listings: your practice on 30 UK and dental directories, Foursquare and GPS Network, then kept the same on Google, Facebook, Bing and Apple Maps whenever your details change
- Copy audit: every search mapped to the page that should own it, with rewrites
- Website changes: connect your site, WordPress with the connector or Webflow and Wix with a key, and it applies what you approve, reads a live page again, and puts a change back straight away if the page reads worse. Most changes can also be put back from the same screen. On WordPress that is rewrites, a drafted local page, answers, links, fixes, compressed images and structured data. On Webflow and Wix it is titles, descriptions and social previews, and on Wix structured data, because only WordPress lets an outside tool edit the body of a page
- Rank grid: your position across the map in red, amber and green, for any tracked search, and from the 1 November reading the three practices Google Maps puts first at each point and who owns your map
- Searches rivals win: the local terms competitors rank for that nobody tracks
- Portfolio view for multi-site groups
- Priority action planning each month
- As many dashboard logins as your team needs
- Voice of the market: what patients praise and punish across every practice
- Assistant answers: whether AI assistants name you when asked for a dentist in your town, and from the 1 November reading ChatGPT, Claude and Perplexity, with the model, the date and the sources on every answer
- Local link blueprint: the local sites that link to your strongest rivals and not to you, with the usual way in
- Your Google listing read field by field against the practices beside you
- Page briefs that turn a content gap into a drafted page
- Quarterly review call with the founder
- A free onboarding call to get you set up, then support whenever you need it, by email, phone or video call, whichever suits you
Territory
Your area to yourself, a direct line to us, and features built to your request.
or £8,990 a year · save £1,798
First month free (worth £899) · No card · Nothing starts when the month ends
- Everything in Growth
- One practice per area. We turn competitors away.
- Every signup into your area is checked by hand and turned away while you subscribe
- Exclusive support: a direct line to the people who build it, answered the same working day
- Custom features crafted by request: a reading, a report or a change you need that the product does not yet do, built for you
- A free onboarding call to get you set up, then support whenever you need it, by email, phone or video call, whichever suits you
Agency White Label
Your reports, our engine.
Not self-serve. Partnership starts with a call.
- Everything in Territory, under your own brand
- Up to 15 client markets, £120 a month for each one after that
- API access and webhooks for your own tools
- Shared client links, read-only and revocable
- Print-ready exports carrying your brand name on every page
- Wholesale dashboard logins for your whole team
- A free onboarding call to get you set up, then support whenever you need it, by email, phone or video call, whichever suits you
These are founding rates. The price you join at stays your price for as long as you subscribe. No VAT is charged: the price shown is the price you pay.
Run on our own practice first: ninth of the 14 practices measured in its town in May, first of 18 in September, on UK-wide search value, ahead of a leader established for decades. See it live.
The same four plans, line by line.
| What you get | Insight £249 a month | Growth £549 a month The plan our own practice runs on | Territory £899 a month | Agency White Label from £2,500 a month |
|---|---|---|---|---|
| Your market | ||||
| Your market mapped, positions re-checked every week | Included | Included | Included | Included |
| Rankings, pack watch, reviews race and links dashboards | Included | Included | Included | Included |
| Content gaps and AI overview tracking | Included | Included | Included | Included |
| Search demand: what each tracked term is worth, and which way it is moving | Included | Included | Included | Included |
| CQC, NHS and ownership: inspections and NHS contract values and delivery for practices in England, and who owns each practice across the UK | Included | Included | Included | Included |
| Market history on the slider | Six months | Six months | Six months | Six months |
| Download your data: every table your plan shows, as spreadsheet files | Included | Included | Included | Included |
| Rank grid: your position across the map, search by search, and from the 1 November reading who holds the top three at each point | Not included | Included | Included | Included |
| Searches rivals win: local terms competitors rank for that nobody tracks | Not included | Included | Included | Included |
| Local link blueprint: the local sites that link to your strongest rivals and not to you | Not included | Included | Included | Included |
| What lands, and when | ||||
| Weekly digest by email, quiet weeks included | Included | Included | Included | Included |
| Monthly brief: three sequenced actions, each with its evidence | Not included | Included | Included | Included |
| Alerts when something moves, by email, and on the day a second reading confirms a site, map pack or review change | Not included | Included | Included | Included |
| Priority action planning each month | Not included | Included | Included | Included |
| Quarterly review call with the founder | Not included | Included | Included | Included |
| Your own Google accounts | ||||
| Search Console, Analytics and Ads connected: shown on Google to somebody enquiring, measured rather than estimated | Not included | Included | Included | Included |
| Calls, website clicks and directions from your Google listing, month by month | Not included | Included | Included | Included |
| Ads waste monitor fed from your ads account, and the wasted search terms added to the campaign as negatives when you approve them | Not included | Included | Included | Included |
| Site health tracking, a daily home page check and a monthly page crawl with robots file, sitemap and structured data checks | Not included | Included | Included | Included |
| Reviews and your listing | ||||
| Review replies drafted in your voice and posted to your Google listing when you approve them, or on a rule you set | Not included | Included | Included | Included |
| Managed listings: listed on 30 UK and dental directories and the map data networks, then kept in step on Google, Facebook, Bing and Apple Maps | Not included | Included | Included | Included |
| Voice of the market: what patients praise and punish across every practice | Not included | Included | Included | Included |
| Assistant answers: whether AI assistants name you, and from the 1 November reading ChatGPT, Claude and Perplexity, with the model, date and sources on every answer | Not included | Included | Included | Included |
| Your Google listing read field by field against the practices beside you | Not included | Included | Included | Included |
| Pages and copy | ||||
| Page briefs that turn a content gap into a drafted page | Not included | Included | Included | Included |
| Copy audit: every search mapped to the page that should own it, with rewrites | Not included | Included | Included | Included |
| Website changes: connect a WordPress, Webflow or Wix site and approve what it then applies. Titles, descriptions and social previews on all three, and structured data on WordPress and Wix. New pages, answers, links, fixes and images on WordPress only | Not included | Included | Included | Included |
| Your area, and your team | ||||
| One practice per area. We turn competitors away. | Not included | Not included | Included | Included |
| Free onboarding call, then support whenever you need it, by email, phone or video call | Included | Included | Included | Included |
| Exclusive support: a direct line to the people who build it, same working day | Not included | Not included | Included | Included |
| Custom features crafted by request, built for your practice | Not included | Not included | Included | Included |
| Portfolio view for multi-site groups | Not included | Included | Included | Included |
| Dashboard logins | Two | As many as your team needs | As many as your team needs | Wholesale, for your whole team |
| Running it for clients | ||||
| Everything in Territory, under your own brand | Not included | Not included | Not included | Included |
| Client markets | One | One | One | Up to 15, then £120 a month each |
| API access and webhooks for your own tools | Not included | Not included | Not included | Included |
| Shared client links, read-only and revocable | Not included | Not included | Not included | Included |
| Print-ready exports carrying your brand name on every page | Not included | Not included | Not included | Included |
| Start a plan | Start your free month | Start your free month | Start your free month | For agencies |
Scroll the table sideways on a phone. The left column stays put.
Every item above is explained in one plain line on the features page. The price shown is the price charged. One market means one town and its surrounding drive-time area. Multi-site groups usually take one plan per site.
Asked before buying.
Where does the data come from?
Public search results, business listings and review counts, gathered the way a patient's search would see them. If you connect them, and only if you connect them, we also read your own Google accounts: Search Console for the searches that brought you clicks, Analytics for what people did next, Google Ads for what the paid half cost, and your Business Profile for reviews and the reply assistant. Each is separate, each is revocable in your Google account at any time, and nothing is read until you grant it. We hold no patient records. The only personal data about the public we touch is public Google reviews, as the privacy notice explains.
I already have a marketing agency.
Keep them. Practice Radar reads your town and queues the changes it finds, and nothing goes live on your website or your ads until someone approves it, so it sits beside an agency rather than replacing one. You and your agency can look at the same map and the same three actions each month, so the conversation is about your town rather than about a PDF. Agencies that want the same readings for their own clients have a plan of their own.
I do not have time for another tool.
The product is built for that. Your map builds itself, the tracking runs itself, and the whole ask each month is reading three recommended actions with the evidence attached. If you never log in between briefs, it still worked.
Do the prices include VAT?
No VAT is charged. We are not VAT registered, so the price shown is the price you pay, with nothing added at checkout.
Can I cancel?
Yes. Monthly plans roll month to month: email us and it stops at the end of the month you have already paid for, with no notice period and no cancellation fee. Annual plans run to the end of the paid year and simply do not renew. Every plan can download every table it shows, so take what you want to keep before the paid period ends.
How long does setup take?
The map builds automatically. It starts the moment you confirm your email if your practice matches its CQC registration, otherwise within one working day, usually the same day. Any email address works, and no card is needed. Weekly tracking runs from day one, and your first three actions arrive with your first full month.
Does anything need connecting before it works?
Nothing. Everything built on public search data runs from day one. Features that read your own Google accounts - Search Console, Analytics, your Business Profile - start the moment you connect them, and each connection is separate and revocable.
Does it work for a squat practice?
Yes. Month one establishes your baseline and maps who currently holds the ground you want. Starting from zero makes the movement easier to see, not harder.
What does Territory exclusivity mean in practice?
One practice per area. While you hold the plan, we will not sell any plan to another practice inside your mapped area, and we turn those enquiries away.
Not sure which plan fits?
Start the free month and see your own town first. Once your map is in front of you, the smallest plan that does the job is usually obvious, and you can change plan before the month ends.
Run on our own practice first: ninth of the 14 practices measured in its town in May, first of 18 in September, on UK-wide search value. Page-one keywords: 6 in May, 194 in September.
Free first month · No card · Map builds within one working day · Nothing starts when the month ends
Rather talk it through first? Book a 15-minute call with our founder and practice owner.