Built inside a practice, not a pitch deck.
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Our mission
To give every independent dental practice a clear, honest view of how patients find it on Google, and the means to do something about it, without needing an agency.
Most practices have no idea where they stand online. Who holds the map when a patient searches for a dentist in their town. Which searches a rival wins. Whether the money going to an agency is doing anything at all. The reports say things are fine, and the phones say otherwise.
Practice Radar exists to close that gap. It maps every practice competing with yours, measures where you really stand, and tells you plainly what would move it. Then, when you approve, it makes the changes itself.
Practice Radar was built by Jack Henty, business director and co-owner of Bollington Dental Practice, an independent practice in Cheshire. The practice had good clinicians, loyal patients and nearly fifty years of history, and it was almost invisible in local search. The agency reports said things were fine. The phones said otherwise. Jack had spent half a decade in corporate marketing before going into dentistry with his fiancée, who practises at Bollington, so he knew what those reports were leaving out.
So he built tooling to see the market the way Google saw it: every practice in town on one map, every ranking checked weekly, every review counted, and a short list of what to fix next. No agency retainer, no forty-page PDF. Just the map, the movers and three actions a month.
Then he productised the exact tooling. Not a rebuilt, watered-down version: the same pipeline, the same map, the same weekly checks. The dashboard a subscriber logs into is the one our own practice still runs on. The demo shows the same screens on a sample town, open to anyone without a login.
That origin shapes the product. It is priced like a tool, not a retainer. It rolls month to month by default, because a practice should stay only while the numbers earn it. And it never names competitor practices negatively, on this site or in the product, because we sit in a market too.
What we measure, and what we never touch.
We measure public search results: rankings, business listings and review counts that anyone could see by searching. Where a practice connects its own ads account, we read its reports with consent. We hold no patient records and we never connect to practice management systems. The only personal data about the public the product touches is the public Google reviews anyone can read, as the privacy notice explains. It knows your market thoroughly and holds nothing from your patient records.
What we stand for.
Honest numbers
Measured, sourced and never inflated, including our own. Public search results and official records, and your own Google accounts only if you connect them. When fresh data is provisional, we wait.
Practices first
Written for principals and practice managers, in their words: patients, treatments, the phone, NHS and private. Not for marketers.
You stay in control
Nothing changes without your approval, and most changes can be put back from the same screen. Plans run month to month, with no minimum term and no retention call.
Independent
Not an agency, and not tied to any supplier or plan provider. We never name a competitor negatively, because we sit in a market too.
The rest is better shown than told.
Open the demo with one click and look round a sample town, or ask us to map yours and look at that instead.
New private patients up 124%, from 8 a month before the work started in June to 19 a month since, from the practice’s own records. Organic clicks 7.2 a day in May to 77.7 a day in early October, on Google’s own counts. Ninth to first of the practices tracked in its town, on UK-wide search value.
Free first month · No card · Map builds within one working day · Nothing starts when the month ends
Rather talk it through first? Book a 15-minute call with our founder and practice owner.